Shock Your Dental Hygienist With Flaus

Did you floss today? If not, you’ll pay for it the next time a dental hygienist wields their tools, elbow grease, and oral hygiene judgment on the deepest recesses of your gums. At my last cleaning, the hygienist whispered “Have you been eating seaweed papers, kale? Even quinoa?’ I uttered my best “Yes, of course,” through the hydraulics and suction. She froze momentarily, shook her head, and looked at me with pity and disgust for the rest of my appointment. I’ve heard of kink-shaming but never superfood shaming. As much as I love fiber-rich veggies and protein-rich ancient grains, so do the nooks and crannies of my gums. They are greedy little hoarders. The go-betweens and floss I carry in my purse are no match for my favorite lunch bowl. And the cute and compact dental floss picks… I’ve never been able to reach the most needed spots.

The designers and engineers behind the recently launched Flaus have developed an electric flosser to disrupt this phase of your oral hygiene regimen. In just 60 seconds, the 3-step system – Pop on. Plaque Out. Pop Off – efficiently remove debris and plaque, and massage gums with up to 18,000 sonic vibrations. First Pop On a Flaus proprietary floss head. Then go to work with whichever sonic setting you choose, even in the tightest clusters of teeth to get the Plaque Out. 60 secs later, with clean gums and in-between areas that will silence your hygienist, Pop Off the Rechargeable head. Made of recycled plastic and waterproof for use in the shower, the device comes with 45 replacement floss heads. The first time I used Flaus, I performed several passes. They were gratuitous – after the 1st round there were no food bits left to remove. It’s really that simple. If concerned about the carbon footprint of a daily plastic floss head, Flaus provides directions for returning them to a dedicated oral recycling facility.

There is one caveat, however. So sleek and gorgeous, and ergonomically designed to perfectly fit in one’s hand while delivering powerful vibrations, I worry one might mistake it for another disruptive device that belongs in every girl’s daily routine.

Gesha-Marie Bland

STAFF WRITER & SENIOR EDITOR

Not bland at all. Gesha-Marie Bland is an essayist, Vanity Fair-published film and television writer, and unrepentant beauty junkie who jumpstarted her career at NYU’s Master’s Program in Cinema Studies. In homage to her beauty icons Jeanne Moreau, Dolly Parton, and Grace Jones, she is forever in search of the perfect cat-eye liner, a killer pair of heels, and unforgettable statement accessories. Currently NYC-based, this dual American-French citizen still wears all-black and has a soft spot for clean beauty, pharmaceutical-grade actives, and most ingredients sourced from vineyards in the south of France. She loves New Wave cinema, Mary Gaitskill’s fiction, Spain, and matcha double-shots. After selling "The Ripper," her Alexander McQueen-Issie Blow biopic to the Cannes-winning production company Maven Pictures, she remains convinced fashion and couture are the next frontiers for edgy cinematic stories.